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2013 Wisconsin Fresh Fruit and Vegetable Conference
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Apple |
Tourism |
Berry |
Vegetable |
Grape |
Winery |
Farmers Markets |
| SUNDAY, JAN 20 |
| |
10am-4pm HAACP Training DATCP |
1pm-4pm Badger State Wine Cooperative Annual Meeting |
2:30pm‐4pm
Beginning Strawberry Growing
Chuck Prellwitz,
Prellwitz Produce
|
|
10am-4pm Beginning Grape Grower School |
1pm-4pm WI Winery Cooperative Annual Meeting |
|
| 6pm |
Wisconsin Wine and Food Pairing Dinner (Additional Fee-Reservation Required)* |
| MONDAY, JAN 21 |
| 7:30-8:30 |
Conference Registration |
| 8:30-9:30 |
General Session I: Countering Negative Publicity |
General Session II: Climate Change |
| Jeanne Carpenter, Word Artisan |
Bill Bland, UW Soil Science |
| Apple Room |
Grape Room |
| 9:45-10:30 |
Production Systems & Plant Growth Regulator Use in Apple-What is Working in the Northeast
Win Cowgill, NJ Extension |
Optimizing your Presence on Travel
Wisconsin.com
Shane Brossard, Wis Dept of Tourism |
Enhancing Your Marketing Strategies to Boost Retail Berry Sales
Kathy Kelley, Associate Professor, Penn State University |
Performance of Melon & Squash Varieties
Erin Silva,
UW-Horticulture |
Beyond the Obvious: Grape Pest Identification
and IPM
Dean Volenberg, Door Co UW Ex Ag Agent |
Improving Wine Quality
Alan Dillard, Limestone Creek Winery, IL |
Market Governance, Policies and Enforcement:
Dru Montri, Director, Michigan Farmers Market Association |
| 10:30 |
TRADE SHOW OPENS |
| 10:40-11:15 |
Marketing Strategies for Fresh and Value-Added Apple Products
Kathy Kelley, Associate Professor,
Penn State University |
Hiring Youth & Working w/Youth Organizations Mariah Hadler, Busy Barns Adventure Farm |
High Tunnel Raspberry Production
Rebecca Harbut, UW-Horticulture
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Gourd Production & Gourd Types
The Wisconsin Gourds Society |
Japanese Beetle Chris Williamson, UW-Entomology |
10:40 - 11:40 Protecting and Maintaining a Strong Brand Kyle Petersen, Partner Patterson, Thuente, Christiansen, Pederson, PA |
Farmers Market EBT Program Best Practices: Kristin Krokowski, UW Ex
Waukesha Co |
| 11:15 - Noon |
Irrigation Systems for
Tree Fruits
Matt Stasiak, Peninsular Ag Research Station |
Receiving A Value Added Producer Grant - the How To's
Jane Hawley Stevens,
Four Elements Herbals |
Sustainability & the Need for Strawberry Best Management Practices
Jed Colquhoun, UW-Madison |
Marketing of Gourds
The Wisconsin Gourds Society |
Research Trial Update on Disease, Varieties, Canopy Management Rebecca Harbut, UW-Horticulture; Patty McManus, UW-Plant Pathology;
Judy Reith-Rozelle,
UW-Horticulture Emeritus |
WFMA
Annual Meeting Lunch in Room |
WWA
Annual Meeting
Lunch in Room |
| 12:00-12:45 |
WAGA
Annual Meeting Lunch in Room |
Lunch in Trade Show Area |
Lunch in Trade Show Area |
Lunch in Trade Show Area |
Lunch in Trade Show Area |
| 12:45 - 1:30 |
Trade Show Time |
WATA
Annual Meeting |
Trade Show Time |
Trade Show Time |
WGGA
Annual Meeting |
Trade Show Time |
Trade Show Time |
| 1:15 - 2:00 |
Trade Show Time |
WBGA
Annual Meeting |
WFMVGA
Annual Meeting |
Trade Show Time |
| 2:00-2:45 |
Discussion of Weather& Climate Impact on Fruit Crops
Bill Bland,
UW Soil Science
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Winter Tourism
Jim Palmquist
Palmquist Farm
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Dealing with Eastern Flower Thrips
Rick Weinzierl, Dept of Crop Sciences,
University of IIlinois
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Strategizing Powdery Mildew Management in Melon & Other Cucurbit Crops Amanda Gevens,
UW‐Plant Pathology
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Spotted Wing Drosophila & Flea Beetle Management
Christelle Guedot, Research Entomologist
UW-Madison |
An Introduction to OSHA Winery Inspections Cheryl Skjolas, UW-Extension Safety Specialist |
Double Your Dollars: Match Programs for EBT, Seniors and WIC:
Antonio Butts, Fondy Farmers Market |
| 3:00-3:45 |
Direct Marketing Strategies of Successful New Jersey Growers Win Cowgill,
NJ Extension (Apple & Berry Joint Session) in Apple room |
Offering Tours—What We Can Learn From Ag Tourism in Guatemala Charles Maenner, ACM Inc. |
Direct Marketing Strategies of Successful New Jersey Growers Win Cowgill,
NJ Extension (Apple & Berry Joint Session) in Apple room |
Integrated Insect Management in Cucurbit Vine Crops
Russ Groves,
UW‐Entomology
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Deer Exclusion Costs and Options
Tim Rehbein, Vernon Co UW Extension Ag Agent
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The Pros & Cons of Oak Maturation
Alan Dillard, Limestone Creek Winery, IL |
Collecting Market Data to Measure Growth:
Dru Montri, Director, Michigan Farmers Market Association |
| 4:00-4:45 |
Apple Insect and Disease Update Christelle Guedot, UW-Entomologist; Patty McManus, UW-Plant Pathology |
Profiting From Your On Farm Store
Diane Cain,
Cain's Orchard & Jody Knoebel, Jelli's Market
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What Worked and What Didn’t in 2012 Grower Panel
Ed Bures,
Moderator
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Managing Insect & Disease Pests of Greens
Russ Groves,
UW‐Entomology;
Amanda Gevens,
UW‐Plant Pathology
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Grower Panel Moderator
Dean Volenberg, Door County UW Extension Ag Agent
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Customer Service in the Tasting Room Sallie Marquardt, Von stiehl Winery; Julie Coquard, Wollersheim Winery;
Galena Winery, IL |
Strengthening Your Market Through Sponsorship
Jill Nadeau, Penguin Design, former manager of Lake Mills
Farmers Market |
| 5:30 - 7:00 |
TRADE SHOW OPEN |
| 6:00 - 10:00? |
Monday Evening Social |
| 6:30 |
Country Connections Dinner (Additional Fee-Reservation Required)** |
| TUESDAY, JAN 22 |
| 7:30 |
Coffee in Trade Show Area |
| 8:30-9:15 |
Regulatory Issues (Apple, Berry & Grape Joint Session)
Steve Ingham, DATCP in Apple Room |
Commercial Kitchens: When Do You Need Them /
How to Get Started
Helen Pernsteiner & Erin Nutter,
WI DATCP
|
Regulatory Issues (Apple, Berry & Grape Joint Session)
Steve Ingham, DATCP in Apple Room |
8:30-9:00
Benefits of Worm Castings on
Fruit & Veggie Growth & Production
Mandy Peterson, IntelliGrowth
Industries
9:00-9:30 Production of Greens
AJ Bussan UW-Horticulture Vegetable Production Specialist
9:45‐10:30
Irrigation Management in Melon/Vine Crops & Greens
AJ Bussan,
UW‐Horticulture
10:45‐11:30 Producing Kale
& Cruciferous Bunched Greens
Martin Diffley,
Organic Farming Works, LLC
11:30‐12:15 Equipment for Small Farms
& Greens
Martin Diffley,
Organic Farming Works, LLC
|
Regulatory Issues (Apple, Berry & Grape Joint Session)
Steve Ingham, DATCP in Apple Room |
Wine Yeasts
Gunnard Jacobson PhD, Lesaffre Yeast Corporation |
Succession Planning for Your Farmers Market: Dru Montri, Director, Michigan Farmers Market Association |
| 9:30-10:15 |
Can Wild Bees Meet the Pollination Requirements of Apples in WI Rachel Mallinger, Pollinator Specialist UW-Entomology |
Culinary Tourism Laura Brown, UW-Extension |
Disease Management in Berry Crops
Patty McManus, UW Plant Pathology |
Crop Insurance for Wisconsin Grape Growers
Paul Mitchell, UW Agricultural and Applied Economics
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Making it Through a Winery Audit Jason Kraemer,
Wis Dept of Revenue, Excise Tax |
Farmers Market Food Safety: State Regulations
Peter Hespriech, SE WI Food Safety Supervisor, DATCP |
| 10:30-11:15 |
Farm Succession Planning & Other Legal Topics: From Lawyer/Apple Grower
Andy Ferguson, Ferguson's Morningside Orchards |
Working Together
Arts / Culture /
Heritage / Agriculture Tourism
Jay & Donna, Worm Farm Institute
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Berry Research Around the World
Brian Smith, UW-Extension Small Fruit Specialist |
Increasing Your Customers'
Tasting Room Experience by Understanding Their Attitudes
and Behaviors
Kathy Kelley, Associate Professor of Horticultural Marketing & Business Management at Penn State University |
Vendor Relations: Carefrontation
vs Confrontation: Roger T Williams, PhD, Consultant/
Mediator and
UW-Madison/UW-Extension Professor Emeritus |
| 11:15-12:00 |
What to Expect
in 2013
Following the Low Crop, Drought Year of 2012
Rebecca Harbut, UW-Horticulture |
Customer Service - Bringing Fun
to Life
Patrick Reinsma, Wis Dept. of Tourism |
Spotted Wing Drosophila Management in Raspberry
Christelle Guedot, Fruit Entomologist, UW-Madison |
Wisconsin Grape & Wine Survey Findings
National Agricultural Statistical Service |
| 12:00-1:00 |
Baked Potato Bar in Trade Show Area |
| 1:00 |
Conference Adjourns & Trade Show Closes |
| 12:15-4:30 |
Post Conference: Post Harvest Handling & On Farm Food Safety Atina Diffley, Organic Farming Works, LLC |
It's easy to find an apple orchard in Wisconsin! Check our Orchard Listings Online or pick up a Map to find an orchard near you. Apple varieties and related products that a market sells are also listed. MORE>>>